TCS New York City Marathon Announces Celebrity Lineup for its 50th Celebratory Race
New York Road Runners (NYRR) today announced its star-studded lineup for the 50th running of the TCS New York City …
Patrick Mahomes II Pushes Boundaries of Time with Latest Adidas Collaboration, Exclusively with Foot Locker, Inc.
Patrick Mahomes II is changing the game at warp speed, blurring the lines of “normalcy,” and making an impact that …
Peloton Releases Dance Cardio Season 2 With Usher Surprise Appearance
Peloton, the world’s leading interactive fitness platform, today surprised its global community of more than 5.9 million Members with an …
Pepsi Super Bowl Halftime Show Performers Announced Featuring Kendrick Lamar, Snoop Dogg, Dr. Dre + Many More
Pepsi, the NFL and Roc Nation have assembled a lineup of trailblazing musicians to perform the Pepsi Super Bowl LVI …
CIAA, NJCAA Esports Launch Partnership to Develop Pipelines and Growth Initiatives for Member Institutions
The Central Intercollegiate Athletic Association (CIAA), the nation’s oldest historically black athletic conference, and the National Junior College Athletic Association Esports …
Trae Young and adidas Basketball Unveil Trae Young 1 Signature Basketball Shoe + Apparel
Adidas Basketball and Trae Young are announcing the Trae Young 1, the Atlanta superstar’s first signature basketball shoe and apparel …
NFL Enlists Ozuna For Latinx Initiative And Creative Advisor Role For This Season
The National Football League is celebrating Latinx Heritage Month with a variety of new culture and community driven activities at …
Chris Godwin Announces Partnership w/ Lids + Launches Exclusive Custom Embroidery Designs
Leading sports retailer Lids announced it is partnering with Tampa Bay Buccaneers Pro Bowler and Super Bowl LV Champion Wide Receiver, Chris …
City Of Chicago Proclaims September 16 “Candace Parker Day” Alongside The Launch Of The Adidas x Candace Parker Collection With Retail Partner Dick’s Sporting Goods
To celebrate Candace Parker, her adidas collection and many philanthropic endeavors, Chicago's Mayor Lightfoot proclaims September 16 as "Candace …
NFL Launches Exclusive Merchandise Line in Celebration of Latinx Heritage Month – ÑFL Por La Cultura Collection
An exclusive merchandise line dropping this Friday from the NFL in collaboration with Dunbrooke, a Latinx-led design and production team in honor …
Episode 1 of UNINTERRUPTED’s More Than An Athlete Now Available to Stream on ESPN+
Season two the ESPN+ series UNINTERRUPTED’s More Than An Athlete focuses on Pro Football Hall of Famer Michael Strahan. The four-part season …
ESPN Announces Monday Night Football Music Collaboration with Award-Winning Artist Drake
ESPN announced today that Billboard's Artist of the Decade, Drake, will work with ESPN throughout the entire NFL season to …
Eastbay Announces Jalen Hurts as Newest Brand Partner
Today’s announcement kicks off a two-year partnership with Jalen as Eastbay’s first ever ambassador for the brand’s newest Performance Line, which …
eBay Partners w/ Oregon Football Star Kayvon Thibodeaux for Exclusive Auction
As you guys are undoubtedly aware, the NCAA recently announced their interim policy allowing student athletes from all three divisions to …
PUMA Welcomes Detroit Pistons’ Killian Hayes to The PUMA Hoops Family
PUMA announced the signing of Killian Hayes, one of France's most promising young athletes, who will serve as a global …
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