If the 80’s were the era of the soul sample and the 90’s were the era of the boom bap, the early and mid 00’s were the era of the mellow synth chord, perfected by The Neptunes. For “Holla x2,” the first single from their upcoming album Peace Kehd, The Doppelgangaz reference that era, but with their own twist. Combining that familiar mellow synth chord with patient drums, an undulating shrill and a sample reminiscent of ska, the Dop Gang makes the chord atmospheric rather than funky. In this new atmosphere, things that are typically unsettling become inviting, like molded bread appearing appetizing. Dop Gang defamiliarizes and it feels good. Listen below.
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