#PeepTheVisual: Renni Rucci "Play Wit It"

Atlanta’s Renni Rucci is on the verge of becoming one of the hottest new female artists in Hip Hop. A position well earned and well deserved after years of building. She is progressive, confident, strong-minded and irresistible with every rhyme that comes out of her mouth. At a pivotal moment in her career, she continues to produce hot music like her enticing new single, “Play Wit It.“

In the Estwst Photos-direct video. Renni Rucci calls up her friends for a day by the pool which she takes the time to address her haters with a fury of unapologetic raps about not giving a damn what a hater thinks. While looking immaculate, Rucci is fearless with self-assuring lyrics like

“He high off this p**sy like edibles/ He put this p**sy on a pedestal/ He swipe for a bi**h cause I’m credible/ I send him nudes if the ni**a go federal/ Bi**h Im the one out the bottom b**ch, I ain’t the b**ch you want problems wit .”

An anthem for all the desirable women out there making their own way, own rules and own money. “Play Wit It” appears on Rucci’s new project QuickTape. And with her new song, the eight-track project includes fellow hits “B**ch Do It,” “Bag Talk” and “Rollin.”

QuickTape is available now on all DSPs via Wolf Pack Global Music.

Peep the visual above and be sure to drop us your thoughts in the comments.