As reported via Complex, Rap’s longstanding crown-bearer Jay-Z has joined Puma as creative consultant (earlier reports listed him as either creative director or president of basketball operations; Puma’s global director of brand and marketing, Adam Petrick, has since clarified).
The deal follows Puma’s apparent return to basketball, after having signed top draft prospects including Arizona’s DeAndre Ayton and Duke’s Marvin Bagley III.
Read more on the story here.
Suggested Articles:
Puma Release The Electrifying Thunder Electric
The New PUMA x XO Parallel Colorway Spotted In The Weeknd x Belly’s Latest Visual
You might also like
More from Fashion
Official League Launches Big League Chew 80’s-Inspired Hat
It’s all about the 80’s these days! Today, Official League, a new lifestyle apparel brand that produces unique, high-quality hats and …
Element Drops Capsule Collection In Support Of Harold Hunter Foundation With NYC Photo Show
As part of the 15th annual Harold Hunter Weekend, Element Skateboards is announcing a benefit photo show and product release …
adidas Headphones Launches Fresh Colors for Summer
Today, adidas and Zound Industries announce the latest additions to its game-changing line-up of adidas Headphones, with the introduction of a new …
