A$AP Ferg Is All About "Family" [LISTEN]

Image credit: Soundcloud/A$AP Ferg

It looks like A$AP Ferg is recently to continue his momentum following the hit single “Plain Jane.” For his latest, he teams up with everyone’s favorite turn-up choice:

Hennessy, the world’s best-selling Cognac, recognizes those who “Never stop. Never settle.” in the pursuit of perfection. To celebrate this notion, Hennessy aligned with A$AP Ferg to release “Family,” a track that embraces family traditions, a value the Cognac producer has prioritized since its inception more than 250 years ago. The single’s cover artwork, painted by Ferg, is a reimagined version of his latest album cover, Still Striving, and spotlights the rapper tying his doo-rag to take on the world, inspiring others to push the limits of potential and “Never stop. Never settle.”

Stream “Family” below.

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Posted By

Jon Powell

Currently working as Senior Editor of RESPECT. Magazine, I (Jon Powell) have 10 years experience in digital and print media -- this includes writing, photography and video editing production. I have worked extensively in Washington, D.C. and London, England and specialise in urban music and culture.