This past Friday, J. Cole shook things up within the Hip-Hop community with the announcement of a brand new album and two accompanying music videos.
It’s been just over two years since J.Cole dropped 2014 Forest Hill Drive, which thanks to the memes, most of us know has gone double platinum without a feature. Since then, Cole has been relatively quiet leaving fans unsure how long the hiatus would last.
On Friday, J.Cole announced the release date of his upcoming album For Your Eyez Only, which will be arriving December 9th. Along with the announcement, a short-film was released exclusively to Tidal. In the short film, which featured two music videos for “Everybody Dies” & “False Prophets” which will presumably end up on the album (watch below).
The two videos in question have created significant waves within the Hip-Hop community, as both tracks subtlety take aim at several current rappers. Due to the indirect approach by Cole, this has left the internet to guess who exactly sits in his crosshairs, even though some lyrics seem less veiled than others.
In the first verse of “Everybody Dies” Cole calls out a rapper using “Lil” within their name. Naturally fans assumed this was a shot towards either Lil Yachty or Lil Uzi Vert. Both rappers have now responded to the possible shade, and surprisingly seem to be taking it well. In a recent Interview Yachty admitted he had caught wind of the line and doesn’t listen to Cole’s music, however still messes with him. Lil Uzi Vert sarcastically responded via Twitter (see below).
Heard some beautiful shit today @JColeNC ??. ?®
— Uzi London ++® (@LILUZIVERT) December 2, 2016
Kanye West & Wale were also the assumed targets on “False Prophet”. While some have agreed with Coles thoughts on the fall from grace of a great rapper, others have condemned the possible shade due to Kanye’s recent mental health status. Kanye is yet to respond, however Wale dropped a response in a new track titled “Groundhog Day” (listen below). There appears to be no bad blood though between Wale and Cole as they just recently uploaded a video together at a basketball team (see below).
“See you at the game, Bro” pic.twitter.com/jgzxQ85uA5
— Wale (@Wale) December 3, 2016
Its going to be another Cole winter this year, but fortunately for fans there’s a lot of heat coming our way. Unfortunately for some unsuspecting rappers, some of that heat might be directed at them. J.Cole is one of the, if not the best lyricists in Hip-Hop, and he’s not afraid to let his honesty burn bridges.
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