OnCue Drops Cinematic New Video for ‘Time’

OnCue drops a cinematic new video for his song “Time” which gives viewers a look inside Cuey’s mind. The video features beautiful shots of a New York skyline, with nothing but the city’s lights illuminating the darkness. The video does an excellent job of tying the imagery being portrayed in the song with the notion of time passing us by.

“Time” is brutally honest and vulnerable to the point that every lyric can be felt, whether you know about the situations that he is referring to or not. Cuey touches on topics ranging from depression, his album delay, personal relationships, striving to be great to his constant search to create something timeless.

The slow motion shots contrasted with the way the city streets and trains are passing him by in this video creates an eery feel. It almost feels like you are watching the stream of consciousness within Cue’s head pass him by and become reality. As dark as this video feels at certain points, it also seems like he is coming to terms with some of his darkest thoughts and feeling comfortable with where he is at, both personally and musically. The harmonies at the end of the song when the beat disperses are my favourite moments on “Time” musically. The song really ends on a note where it seems like Cuey has a clearer mind after fighting through his conflicted thoughts and will be able to move forward.

Tomorrow RESPECT. will be premiering part 1 of an interview that I did with OnCue the day before this song was released where he discusses some of the emotions portrayed in “Time” along with much more. The song is available to stream on his SoundCloud page, so be sure to follow him there, as well as on twitter to let him know what you thought of the video.

Soundcloud: @OnCue
Twitter: @OnCue