Fresh off the release of his most recent mixtape ’88, Nick Grant comes through with new visuals for his outstanding track “The Plan”. The video places Nick Grant in the position of planning and executing a dangerous heist. Surrounded by a squad of sultry female criminals, Nick successfully escapes with a shipment of classic vinyl records (Big L, Wu-Tang, etc.) but not before tying up a few loose ends. This video couldn’t be a better metaphor for Nick Grant himself. Nick is proving to be a classic vinyl record among a sea of MP3s. Through his incorporation of golden age mentality, flow, ideals and style, Nick Grant has once again separated himself from his peers in a special way.
The video itself was directed by Spike Jordan who is known for his previous work with Future, ASAP Ferg and up and comer Lil Uzi Vert. We caught up with Nick to get his take on working with Spike Jordan.
Nick Grant: “”The Plan” was directed by the great Spike Jordan, which was a collaboration of our ideas. I had the idea in my head to shoot this video that had a Dead President’s-type storyline, but not robbing people, I’m a hip hop dude. The classic albums at the end are symbolic to me taking the game back. Finding all these dope albums like they’ve been hidden for so long, like ‘where have they been?’ People weren’t making albums like this so I’m stealing the game back and bringing real music back to the forefront for the people.”
Nick has new music on the way, and while we’re not quite sure when that will be, we’re excited to see the wave continue. Hit up @nickgrantmusic for more information.
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