Rapper DeJ Loaf revealed via Instagram that she will be collaborating with MAC Cosmetics to launch her very own “Lipglass.”
MAC’s Future Forward campaign features four of some the hottest female artist that are currently topping the Billboard charts. In addition to Loaf, there is also Lion Babe’s Jillian Hervey, singer Tinashe and pop star Halsey.
“It feels like a great thing to be able to support artists who are breaking through but aren’t necessarily at the top top, to push them forward,” James Gager, MAC senior VP explained. “We’ve always done that sort of thing with fashion designers, and to me, it’s most interesting to introduce these artist, as well as our MAC fans to new people.”
Although there aren’t any live swatches just yet, the rosey-nude shade from the bottle seems like it will be fitting for various skin tones. The Lipglass retails for $15, and will be available April 14.
“It enhances beauty, you know what I’m saying? I wouldn’t say I was “anti,” I just didn’t understand why girls wear makeup all the time,” Loaf told Billboard.” “Now I get it, I understand how it enhances beauty — how it makes me feel myself, a little more than I already was.”
Push through, DeJ Loaf! We see you!
Image via Billboard
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