Drizzy has certainly made his OVO imprint known to the streets and we will now be seeing this placed firmly with a flagship store opening today. Yes you guessed it, December 6th. Of course Drake has remained in tune with the original theme of his projects, tagging the store with OVO owl-paper while using this as the official logo for the building.
According to the Headlines artist, collections will be available for purchase in store from today. As an alternative, Drake will be allowing fans the opportunity to cop the ‘6’ swag online December 9th, as he just confirmed:
“{OVO} OVO 6GOD COLLECTION: Available in store Saturday, December 6th and Online Tuesday, December 9th. http://bit.ly/1z55U4G” -Drake
Recently hinting at the stores collections, we can see that clothing will consist of branded hats, tees and hoodies to keep his fans looking fresh – OVO style.
Drake’s creative director has been publicizing the entire movement via Instagram so be sure to check out the stores exterior design. Better yet, why not hit up 899 Dundas Street West, Toronto to check out the establishment in its entirety.
http://instagram.com/p/ureRuNoCJJ/?modal=true
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