Perhaps taking a lesson from Jay-Z’s advertisements for Decoded, Diddy decided to go all out for his new album Last Train to Paris.
“Bad Boy for Life” and rap mogul Sean “Diddy” Combs is promoting his new album, Last Train to Paris, with some marketing mischief. Magnetic signs that kinda parody the MTA’s font were affixed to subway entrances. A worker dispatched to take them down isn’t a fan of the campaign, “It’s stupid… We have a lot of tourists. They don’t know. This is just confusing people.” Sounds genius to me.
via The Source
Read the Daily News article HERE.
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