The trio are presently unsigned and 100% independent, but continue to expand their team and build momentum towards their goal of mainstream success. Un!dentified is a hit-making powerhouse as they have maintained in-house writing, creative direction, and production for all their releases.

This group embodies the definition of the modern-day, independent, self-sufficient musical juggernaut as it’s 3 members are the sole masterminds behind everything they have done! Un!dentified has made shockwaves in the Vancouver music scene and their tenacity and hustle has gained them regional popularity in the short time since the group’s inception; releasing five singles and performing alongside the likes of A Boogie wit da Hoodie, Tyga, Trey Songz, Pnb Rock, Chief Keef, Ybn Nahmir & Nle Choppa, as well as music festivals and clubs across the USA and Canada. 

Check out Un!dentified’s new single “Rollin’” below!

New Single Rollin’ Link

The post Hip Hop Trio Un!dentified Releases New Single “Rollin’” appeared first on RESPECT. | The Photo Journal of Hip-Hop Culture.

Watch any Sonny Digital interview and you would immediately notice that he never acts on a chance to brag about his past accolades.  Despite having countless platinum and gold hits with nearly every major rap artist since 2009. These hits range from Kanye West, Drake, to Future, Sonny doesn’t seem content to dwell.  When the media asks the 28 year-old Grammy-nominated producing rapper about how immensely successful and influential his 10 year career has been, he normally just shrugs and states it happened through simply putting in work.  If Sonny was a receiver in the NFL, he’d be the player that hands the ball directly to the referee after a touchdown without celebrating.

During his press run for his upcoming  project Black Goat II, releasing on his label Rollin’ Records (A joint venture with Atlantic Records), Sonny has been much more interested in discussing his new ventures that grow his ever expanding Rollin’ imprint.  Another project he’s kept under wraps is his partnership with Cannabis executives Andrew Farrior and Ryan Rapaport for a Cannabis portfolio company, Digital Venture Partners, which will act as the parent company to his very own Rollin’ Grams Brand.

In addition to his anticipated transition into Cannabis, Sonny has been one of the most vocal advocates to protecting and promoting upcoming producers, even exploring the idea of a union that will negotiate more favorable terms for all parties involved.  His work with Producer Grind, in which Sonny holds workshops and Q&A sessions with aspiring producers, has cemented himself as a thought leader within hip-hop, and a quiet branding genius that plans on compounding his success outside of the stereotypes we’ve placed on the producers who delivered the world the Trap sound 10 years ago.

Follow Sonny on Instagram, and if you’re an upcoming producer in NYC, be sure to check out his upcoming event with Producer Grind on August 17th.

The post Sonny Digital Is Quietly Becoming One of Hip-Hop’s Next Moguls appeared first on RESPECT. | The Photo Journal of Hip-Hop Culture.

Game continues with his #SundayService series as he gears up for the release of his album Jesus Piece on December 11th. “Rollin” did not make the album but features a star studded line up featuring Kanye West, Paul Wall, Slim Thug, Trae The Truth, and Z-Ro. The lineup adds to the soulful, Texas feel of the track. It may not have made the album, but it’s definitely dope. Take a listen below.

The post New Music: Game feat. Kanye West, Trae The Truth, Z-Ro, Paul Wall & Sim Thug – “Rollin” appeared first on RESPECT. | The Photo Journal of Hip-Hop Culture.