Dir. by Commissioner Gordon

Rico Davis takes an artistic approach to seduction in this visual for his 3rd single, “They Ain’t Gotta Know.” The video for the Camden, N.J. native’s ode to enjoying life’s private pleasures was filmed on the Columbia University campus in NYC. Take notes on Rico’s Ivy League lesson in love, and expect a lot more from the current Brooklyn resident in the months ahead.

Rico is originally from Camden, NJ. Grew up homeless for the first few years of his life. Used the arts as an escape, and intensively studied music and dance before moving to NYC to make a career of it. Calls BK home now.  He is an entrepreneur, and his business partner in his Young America Entertainment multi-media venture is none other than Dewey Bozella, the amateur boxer wrongly accused of a crime that sent him to prison for 26 years, before he was finally exonerated in 2009.

Check out the visual above, courtesy of RESPECT, and be sure to drop us your thoughts in the comments section!

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The post RESPECT. Premiere: Rico Davis – “They Ain’t Gotta Know” (Video) appeared first on RESPECT. | The Photo Journal of Hip-Hop Culture.