Walk into any NBA locker room and you’ll hear Drake, Rick Ross, Drake and Jay-Z blaring before and after games. If you walk into a music studio, artists rock jerseys and arm sleeves galore like their favorite players like Carmelo Anthony and recently minted hoops Hall of Famer Allen Iverson. By the way, did you check him out at the Knicks/Bulls game Thursday night? The Knicks got the W, by the way!

Speaking of Iverson and hip hop, he was a trendsetter for real!  He intro’ed hoops fans to his fearless play that many like Russell Westbrook and others call their own. Philly rapper Ms. Jade raved about A.I. “I think that Allen Iverson was one of the best players that there was particularly in my era,” Ms. Jade told me on the Scoop B Radio podcast.

“First of all he had the city on smash because he was this little guy that had so much heart. That stood out and I think from his heart that he was passionate about basketball.”

An 11-time All-Star, Iverson finished his career averaging 26.7 points per game, the sixth-best career scoring mark in NBA league history. He left an undeniable imprint on homes across the world because his career was lived on his own terms. Ms. Jade liked the way Iverson carried Philly on his back.

“You knew he was from the hip hop era,” she said. “It made you say ‘oh I can rock with him’ because he reminded you of your cousin or somebody like that.”

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The post Ms. Jade on Allen Iverson: “He Was This Little Guy That Had So Much Heart” appeared first on RESPECT. | The Photo Journal of Hip-Hop Culture.

Today, the Jersey native returns with the official visual for “To Whom It May Concern.” The Cardiak & 1500 Or Nothin‘-produced cut supplies a nostalgic sound that is perfect for two lyricists to deliver nothing but bars. Weaving in and out of the track, Ooh! and Philly’s own, Ms. Jade mercilessly exchange punchlines. 

The video, directed by Konsc! Filmz, captures the two rappers in their respective hoods as they remind us why they are East-coast Hip-hop veterans.

Peep the visual at the top of the page, and stay tuned for more music videos from Big Ooh! in the near future!

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The post RESPECT. Premiere: Big Ooh! Ft. Ms. Jade – “To Whom It May Concern” (Video) appeared first on RESPECT. | The Photo Journal of Hip-Hop Culture.