This year’s inductees include DJ Mustard, YG, PartyNextDoor, Hit-Boy, Migos and Nipsey Hussle, who has made $60,000 to date off of his $1,000 “Mailbox Money“ mixtape. Criteria for being chosen to stand amongst the elite include being under the age of 30 by March 31st and not being previously featured on the Cash Princes or Kings list. Honorees were chosen by a panel of judges, including DJ Khaled, Hot 97’s Peter Rosenberg and Forbes’ senior editor Zack O’Malley Greenburg. Check out the full list HERE.

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The Count’em Up artist has used a number of different promotional tactics this year, one in particular including charging his fans $1,000 for a physical copy of his album Mailbox Money. Surprisingly enough, it seems that the weighty price of the project has not driven fans away, selling 60 of 100 copies in its first week of release. Nipsey Hussle certainly has a motive behind his actions, reaching out to fans on a personal level and aiming to understand their reasons for throwing bands on a pricey LP that is available to download for free digitally.

It seems that Nipsey’s decision for a high price tag does not entirely lie on the matter of money, as Nipsey’s overseeing vision is actually to inspire others. This is reflected through his explanation:

“The connection I have with these people helps me to understand the psychology of the person paying $1,000 for some songs that, realistically, you could download for free. The highest human act is to inspire. Money is a tool – it’s the means, not the end. Inspiration is the metric that dictates whether or not a project is a success. It’s more realistic than trying to aim for radio play, or trying to satisfy an A&R or the other gatekeepers on these platforms. I don’t even know how to create with those things in mind. But if you tell me the goal is to inspire? that makes my job a lot easier.”

One thing for sure is that the L.A. emcee understands his hustle in the game, aware of the journey he is taking in the industry despite the perception that sale strategies may be overriding musical engagements:

“I’m not worried, people buy into ideas. ‘Think Different’ is more iconic than any Apple product you buy, and ‘Just Do It’ is more iconic than any shoe. The reason it doesn’t bother me is that I know musically where I’m going, and I know about the quality of music that I’ll be making next.”

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With less than 2 days away from his highly anticipated Mailbox Money release, Nipsey Hussle drops it’s solid and feature heavy tracklist. The 15 track project will feature prominent west coast artists and producers, such as Dom Kennedy, Hit-Boy, THC and DJ Mustard. Although he caused much stir with it’s $1,000 price tag for physical copies, fans can be relieved to know that there will also be a free digital version available for download on DatPiff.com tomorrow. Check out the tracklist below to see if any of your favorite artists appear.

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Nipsey Hussle is bringing us his new project Mailbox Money tomorrow and today we get a new leak. “Choke” comes with features from Young Thug & Rich Homie Quan and the collaboration ends up being a nice blend of sounds. Young Thug steals the show with a verse and a part on the hook as Nipsey & Rich Homie Quan deliver their own gritty verses. Give it a listen.

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With just days before he drops Mailbox Money Nipsey Hussle releases “1 Hunnit A Show” that showcases how valuable he is, especially to his fans. Hussle took to Twitter to offer his fans an e-mail with the new cut.

The smooth Hit Boy-produced track features Rick Ross who brings his own memorable bars. But as always Nipsey bodies the track. A hundred is definitely the minimum. Peep the track below, and be sure to check back on December 20th to see what we think about Mailbox Money.

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