Plenty of artists utilize the visual to further the feeling they’re trying to convey in the music. A visual can add to a narrative and make the song have an actual painting to go along with the lyrics and instrumentation, which previous went without illustrative support.

J.R. Donato‘s “All Winter” does exactly that in this visual, recently released via Taylor Gang. “All Winter” features the standard trap instrumental we’re all accustomed to, though imbued with a little bit of idiosyncratic flavor, as J.R. Donato talks about the high life, while literally being up high in the air. J.R. rides in a helicopter overlooking hotspots around Chicago- the United Center, amongst others- and rapping about his glamorous lifestyle.

This same glamorous lifestyle is one he’s clearly accustomed to, being only 21 and having 8 years experience in the rap game under his belt.

Keep up with J.R. via his Twitter, and look out for more tracks soon.

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With his Fast Money & Freedom EP slated to drop this Friday, 9/25, Taylor Gang rapper J.R. Donato has kicked the week off with another single. Produced by Sledgren, “Mad At Me” is a laid back thumper twisting a vocal sample with 808 slaps as the 21-year-old North Chicago rapper reflects on his affinity for weed and women while acknowledging his allergy to wackness. “When the people who doubted and didn’t believe in your vision from the beginning wonder why you don’t fuck with them, they get mad at you,” Donato explains. “That’s what the title of this song was inspired by. I go through that a lot.”

The fourth single from J.R. Donato’s Fast Money & Freedom EP, “Mad At Me” follows “I Suppose,” “Make It Count,” and the carefree video single “Life So Sweet.” While past projects have found Donato teaming up with Wiz Khalifa, Ab-Soul, and Iamsu!, Fast Money & Freedom symbolizes a coming of age for the rapper. Prior to teaming up with Khalifa’s Taylor Gang Ent., Donato had been taken under the wing of Chi-Town legend Twista, who embarked on a regional high school tour that gave a teen-aged Donato his first platform to perform. On Fast Money & Freedom, Donato revisits his roots in Chicago and propels himself forward as a capable solo artist.

The post New Music: J.R. Donato – “Mad At Me” appeared first on RESPECT. | The Photo Journal of Hip-Hop Culture.