Colorful, Cultural and Contagious is the direction in the visuals which pays homage to her appreciation for her culture. She takes viewers on a tour of the simple pleasures the island of Jamaica features. Such as the beaches where the fishermen dock their boats and the bustling Palm trees blowing in the wind. Donning multiple colorful outfits, Etana plays herself, as she arrives to Jamaica where the love that is shared with her is endless and she reciprocates that love with her signature smile.

Walking out barefoot at Fire Fly in Port Maria is the performance piece where Etana is playful and dancing around joyfully in a vibrant flowing yellow dress overlooking, the landscape of the island. The storyline is filled with displays of people “Spreading Love” in their everyday life. While some of the scenes were scripted, such as the young school girl sharing her box lunch with a fellow student or the candid moments of Etana engaging with the locals as she joined men playing dominos or batting during a cricket match and casually washing the hair of a visibly enthused fan; these precious moments is what makes the video such a beautiful display of Spreading Love. “What you give is what you get back” in the form of “Spreading Love” was the theme throughout the video and will leave viewers in a peaceful mantra.

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The post Etana Spreads Love The Island Way in Latest Visual appeared first on RESPECT. | The Photo Journal of Hip-Hop Culture.