Chrysler’s “Born of Fire” commercial featuring world-renowned rapper Eminem took home five awards on Saturday (June 25th), in Cannes.

The ad, which also included Em’s hit single “Lose Yourself” was awarded statues for Best Direction, Best Script, Best Use of Music, Best Automotive Commercial and Best Editing.

The commercial, which debuted during Super Bowl XLV, was also awarded a Bronze Lion Award for Best Editing in a Commercial.

“The Chrysler Brand is humbled to be awarded with such a prestigious honor at the Cannes Lions International Festival of Creativity,” said Olivier Francois, President and CEO – Chrysler Brand and Lead Executive for Marketing, Chrysler Group LLC.

Via All Hip Hop

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