Today’s announcement kicks off a two-year partnership with Jalen as Eastbay’s first ever ambassador for the brand’s newest Performance Line, which is officially launching in September. Jalen’s personal mantras, “untamed” and “rare breed,” are applied to his daily life and career, and he’ll work with Eastbay to incorporate these into the collection. As part of the partnership, Jalen will be the face of future Eastbay campaigns, video and photo shoots, and a regular figure on the brand’s social channels. Jalen has even been featured on Eastbay’s cover for this month!
The new Eastbay Performance line is centered around “Game, Train, Live” and has looks for all three. The collection includes compression tees, tanks, shorts and pants – perfect for the “game” aspect of any athlete’s life. There are also compression tops and pants perfect for training and working out, as well as tech fleece hoodies, shorts and pants that are comfy looks for any time of day.
Eastbay, the go-to destination for athletic gear, apparel and footwear, is so excited to continue inspiring the high-school athletes to perform at their best and look forward to the Performance Line launch next month.
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