Following the launch of its Summer 2021 collection, Kappa returns with the US debut of their global social campaign, #KeepPerforming, which celebrates the perseverance of the human spirit facing an ever changing world.
Following a truly unprecedented year, the campaign highlights emerging culture makers who continue to challenge the status quo and redefine life on their own terms.
Behind the lens, Kappa has tapped NYC-based photojournalist, Mel D. Cole, for a series of portraits and lifestyle images that capture campaign talent as their most authentic selves in the Summer 2021 collection.
The #KeepPerforming campaign, styled by Toreno Winn, includes the following ensemble cast of culture makers:
- Lauren Wasser – Model/ Activist/ Athlete
- Bloody Osiris – Creative Director
- Yaris Sanchez – Model / Advocate
- Kailand Morris – Artist
- DJ Millie – DJ
- ESTA – DJ, Soulection
“It’s an honor to work with a brand like Kappa that has such a well-known and respected heritage in sport and global culture. As the founder of the first black owned soccer photo agency, it’s an absolute privilege using the medium to help the brand and this incredible group of creatives tell their passionate and authentic stories.” – Mel D. Cole, Photographer
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