Nicki Minaj’s return to social media has driven her Barbz wild as well as the footwear world as The Sole Supplier reveals that demand for ‘Pink Crocs’ spiked by a HUGE 4,900% in a matter of hours in the U.S. following her very pink post wearing the shoes.
The star wore a pair of pink Crocs that we’re embellished with Chanel brooches to match her pink heart-shaped pillows, neon pink sign, and pink furniture in a very on-brand post to return from her Instagram break.
The post was captioned with “F R I D A Y” and a fingers-crossed emoji, giving fans hope that a new track is coming this week.
Crocs are now a staple fashion item in celebrity wardrobes.
Nicki Minaj isn’t the first star to cause a spike in demand for Crocs with Justin Bieber and Victoria Beckham recently causing a HUGE 650% spike in interest for ‘Lilac Crocs’ following Bieber’s Crocs gift to Beckham.
All of this attention comes after the shoe-maker reported record sales in the first three months of the year with the comeback of the Ugly Shoe, a result of their Gen Z following which was helped by the brand’s launch of its Jibbitz feature allowing wearers to fully customize their shoes with unique accessories that snap into the holes of the clogs.
You can find out more about The Sole Supplier and exciting Crocs.
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