On Saturday, February 20, Snapchat will premiere Life By The Horns. This new docuseries follows Ezekiel Mitchell, a 23-year-old destined to be a cowboy, on his life or death journey to become the best bull rider in the world and the first African-American to win the title in over 35 years.
- Subscribe to watch & be notified when new episodes drop: https://www.snapchat.com/discover/Life_By_The_Horns/9079782744
Life By The Horns gives viewers an inside look at Ezekiel’s rise to success as a Black cowboy and his pursuit of becoming a champion in the high-octane sport that is professional bull riding. Learning via YouTube videos when he began his training as a child, Zeke’s knowledge and natural athletic ability enabled him to burst into the Professional Bull Riding league as a force to be reckoned with in his rookie year. Against all odds, he’s at the top of his game, making it his mission in life to become a PBR world champion transcending the predominantly white sport.
Produced by 21st Street Creative & Beneficial Entertainment, the 10-episode docuseries premieres Feb. 20 with new episodes launching every other day, only on Snapchat’s Discover.
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