Riding high with scoring his first PLATINUM record, “My Truck,” breakout talent BRELAND today shares his autobiographical follow-up single “Cross Country” plus accompanying video. Released via Bad Realm Records/Atlantic Records, the soul-baring and storytelling-fueled track is available to stream/download HERE.
“Cross Country” serves as a statement of purpose for BRELAND — a boundary-shattering singer/songwriter/producer praised by Rolling Stone for merging “elements of Country, Hip-Hop, R&B, Gospel, and Pop – in a way that many have not experienced before.” True to the double meaning of its title, the acoustic-guitar-laced track finds BRELAND reflecting on the action-packed journey to this point in his career – an adventure that’s taken him from New Jersey to Atlanta to Hollywood to his current home of Nashville – while boldly stating his refusal to conform to any genre or style. With a vocal delivery that’s both vulnerable and triumphant, BRELAND perfectly captures that sentiment in the soul-stirring chorus: “I won’t stop running/Till I find where I belong/I’m going cross country/Know they might judge me/I ain’t gotta prove them wrong.” The fresh track is written by BRELAND, Sam Sumser, Sean Small, and Will Gittens and produced by Sumser and Small (whose shared credits include Keith Urban, Jason Derulo, and Austin Mahone).
“‘Cross Country’ the song is my personal story about how I became an artist, but Cross Country the movement is about redefining genre to dismantle music boundaries and inspire dialogue,” shared BRELAND with Spotify’s Hot Country.
Directed by James Larese (an award-winning filmmaker who’s directed videos for artists like Alicia Keys, Kanye West, and Imagine Dragons), the video for “Cross Country” features BRELAND living in a split screen dichotomy of two separate lives: one he lives now as a fast-rising artist, and what could have been had he not followed his dream to pursue music.
Stacking high-profile collaborations with artists including Lauren Alaina, Chase Rice and Keith Urban, BRELAND continues to make headlines, partnering with Chevrolet for the launch of the brand’s TikTok channel, which released a rebooted music video for “My Truck,” while starring in Tommy Jeans’ Spring ‘21 campaign in Macy’s stores across the country that features musicians, poets, and activists from diverse walks of life sharing their unique perspectives on utilizing music to drive social change.
Since the release of “My Truck” in early 2020, BRELAND has emerged as a phenomenal new force in the music world. By the year’s end, “My Truck feat. Sam Hunt [Remix]” had placed prominently on The New York Times’ “Best Songs of 2020” list, Rolling Stone’s “10 Best Country Collaborations of 2020,” and the “100 Best Songs of 2020” from NPR (who noted BRELAND’s “stylistic dexterity, and strategy, for working across genre boundaries”). To date, “My Truck” has racked up more than 200 MILLION streams, with its music video amassing over 40 MILLION views.
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