Image Credit: Foot Locker
The latest Foot Locker x adidas partnership comes to life through BOOST WORLD, the home of energy at Foot Locker. Boost technology by adidas was first revealed in 2014 at Foot Locker as a performance product innovation – but today, Boost by adidas has equal importance in the lifestyle space, with classic silhouettes, cross-brand collabs and hundreds of colorways for sneakerheads to choose from. BOOST WORLD at Foot Locker will start with rich story telling rooted in the lifestyles that defined the Boost evolution –sport, global fashion and youth culture.
Revealed today, the first BOOST WORLD collection is “Energy in Color,” March 13. A set of dynamic but classic colorways from the adidas archive iconic adidas silhouettes reflect the energy of the NMD and UltraBoost. Learn more about BOOST WORLD style and energy here.
BOOST WORLD at Foot Locker and Champs Sports nationwide and at Foot Locker Canada.
Suggested Articles:
Calmatic Breaks Down the Creation of Anderson .Paak’s “Bubblin” Visual
Christina Aguilera Connects with Goldlink for Anderson .Paak-Produced “Like I Do”
More from Fashion
adidas Skateboarding Unveils the Tyshawn x Spitfire Silhouette Available Now
Arriving in a new colorway, the Tyshawn x Spitfire model will be available for purchase starting tomorrow, September 24th via www.adidas.com/skateboarding and in specialty …
Spotify x Blackpink Present: Born Pink: The Pop-up Experience in LA
In celebration of BLACKPINK's sophomore album, BORN PINK, Spotify presents BORN PINK: The Pop-Up Experience, all weekend-long from September 16-18 in Los …
Available Tomorrow—adidas Skateboarding x Lucas Puig’s All-New PUIG Indoor Silhouette
adidas Skateboarding in collaboration with premiere global Pro skateboarder Lucas Puig unveils the all-new PUIG Indoor—a nouveaux take on the Frenchman’s signature model. Led …
