adidas Skateboarding reimagines the Aloha Super to celebrate a legend in its ranks. Commemorating one of skateboarding’s most prestigious riders, Mark “The Gonz” Gonzales, the brand announces a third colorway of the iconic silhouette that pays homage to his 2018 recreation of the historic, avant garde performance debuted at Städtisches Museum, Germany in 1998.
Inspired by the tones of the fencing suit, hand-dyed and worn by Gonz during this 20 year anniversary event, the adiStar-inspired and fully skateable Aloha Super receives a signature color palette, embroidered details and Shmoofoil logo.
“The colors for my 2018 performance suit were intended to be the opposite of those worn during my original show in Germany, so all black” says Mark Gonzales. “When we dyed the fencing uniform, it turned into a muted kind of grey that ended up looking really cool.”
The latest rendition arrives in a premium suede and full grain leather upper, complemented by tones of grey and light purple. Bringing elevated aesthetics to skate performance, the design also features durable nylon laces, a molded adiprene sockliner for high impact wear and a sticky rubber outsole delivering on true board feel and control.
The Aloha Super releases on February 22nd via the adidas Skateboarding website and select retailers for $90 USD / 99,95€.
More from Fashion
In an effort to assist our small business partners around the world that are creators in action sports, art, music …
Will Smith’s Bel-Air Athletics & DJ D-Nice Partner to Create Club Quarantine Hoodie to Benefit CDC Combat Coronavirus Fund
Today, Will Smith’s sports-inspired streetwear brand Bel-Air Athletics and DJ D-Nice announced a philanthropic collaboration to produce, customize and design a limited-edition, …
Overtime, a sports network for the next generation, launched a new show called “Paint Wars” this week. Presented by Converse, …