After teasing the new Melvin Gordon x Lids content ahead of his return to the field in week five, Melvin Gordon and Lids have officially unveiled their first, full campaign together this morning: Employee of the Month.
The video spot highlights how Melvin spent his holdout – joining leading licensed sports retailer Lids as a Store Associate and their first #HAthlete. From bringing his on-field experience to his in-store colleagues and replacing all NFL hats on display with Chargers hats to being tapped to join the store’s flag football team, Melvin truly does it all.
- YouTube: https://www.youtube.com/watch?v=f-07X201Yqw
- Twitter (@Lids): https://twitter.com/lids/status/1181947426770276352?s=20
- Instagram (@Lids): https://www.instagram.com/p/B3ZtOslHmbR/
- Facebook (@Lids): https://www.facebook.com/Lids/videos/1438320286316802/
Please consider using #LidsLoyal #HAthlete and tagging @Lids and @Melvingordon25 (Twitter)/@melvin (Instagram).
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