
Image Credit: Modelo
Modelo, the beer brewed with The Fighting Spirit™,proudly announces it has teamed up with Anderson .Paakfor the Modelo Fighting Chance Concert Series, an iHeartRadio production. Together, along with music fans, they are raising money for the International Rescue Committee(IRC) to helprefugees, immigrants and Americansinneed achieve their full potential. Fanscan join the cause and see Anderson .Paak perform in San FranciscoonNovember 13;Atlantaon November 15;and New YorkonNovember17. Tickets are available now at ModeloUSA.com/FightingChanceConcertwith proceeds benefitting the IRC.Modelo and iHeartMedia will give four lucky fansan opportunity towin VIP trips to New York to see Anderson .Paak in concert at Brooklyn Steel on November17.
Enter for a chance to win at iHeartRadio.com/Modelo.*These days, the Grammy Award winner is known for blending rap and R&B in funky, soulful and thoughtful hits. But before topping the charts,.Paak experienced hardships. Along with his wife and newborn son, he found himself without a home after losing a seasonal job. Facing adversity, he made the decision to keep fighting for his family and pursue his passion for music, grinding his way to success. “As someone who’s struggled, who not too long ago had no job or place to call home, I know the importance of being given a fighting chance,” said .Paak. “Music was my fighting chance. Now, I’m thankful to team up with Modelo to give those in need a shot at proving what they’re madeof.”
The hardworking men and women who drink Modelo share .Paak’s qualities of grit and tenacity that have fueled his musical accomplishments. “Anderson’s inspiring story proveswhat Modelo drinkers believe –that it doesn’t matter where you come from, it matters what you’re made of,” said Greg Gallagher, Vice President, Brand Marketing, Casa Modelo. “We’re proud to partner with him to help give a fighting chance to those with The Fighting Spirit™ and support the communities that have made Modelo the No. 1 import beer.” Funds raised from the concert series will support the IRC’sbreadth of programs spanning health, education and economic development, as well ashelp those fleeing from crisis and conflict survive, recover and rebuild their lives. In the U.S., the IRC offers a variety of critical financial and employment services, including job-search assistance, skill-building workshops, business counseling and access to car, credit and small-business loans.”The International Rescue Committee is at work in some of the toughest places on earth, providing lifesaving aid to those affected by crisis and conflict,” said Lauren Gray, senior director of global corporate partnerships at the IRC. “Everyone deserves a safe place to live, a job and education for their kids, and the opportunity to reach their full potential. Through these concerts, Modelo, Anderson and his fans will help the IRC deliver comprehensive and critical resources to refugees and vulnerable families in the U.S. and across the globe.”
In this year alone Anderson .Paak won his first Grammy for Best Rap Performance for his song ‘Bubblin,’ and released his fourth studio album ‘Ventura,’ which was executive produced by Dr. Dre. And just last week, he was the musical guest on Jimmy Kimmel Live! with Smokey Robinson.
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