PUMA ambassador and songwriter Dreezy stars in a new campaign for PUMA’s new Roma Amor colorway in Mixed Metal.
The Roma is one of PUMA’s archive legends. Originally created as a track shoe in 1968, it hurdled through the decades to secure its place as current streetwear icon. Today, the Roma steps into the fashion world as the Roma Amor. This iteration boasts a sleek metallic upper and signature stacked sole.
PUMA selected the hip-hop star as the energetic new face of its campaign due to her incredible street style as well as further integrating music with fashion and sports, a hybrid culture PUMA has become known for and perfected. Retailing for $85, the new Roma Amor will be available in-stores and online at PUMA.com starting July 20th.
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