A few months ago, Reese Cooper started inviting friends to his Los Angeles factory for impromptu “Arts and Crafts Days”where they could gather and experiment with screen printing and garment dyeing on old clothes and samples. It became a recurring weekend event, offering Cooper the opportunity to connect and collaborate on garment development with a diverse and growing network of Los Angeles based creatives, as well as give discarded clothing and materials a second life.
Adam Tschorn from the LA Times found his way to one of these “Arts and Crafts Days” and afterwards, wrote that “given the label’s early successes, not to mention his considerable skill as a designer and storyteller, imagining Reese Cooper as a heritage brand circa 2069 isn’t the least bit unlikely.”
In that spirit of skillful design and storytelling, Reese Cooper continues to expand on his narrative of traveling across America, exploring the small towns and communities tucked into the most scenic and majestic natural landscapes, with his Spring/Summer 2020 menswear collection titled “How a Letter Travels.” The collection references the United States Postal Service – a metaphor for this journey and posing the question of how far one is willing to go to get their message delivered.
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