PUMA and Diamond Supply have teamed up for a SS19 collection, dropping later this month. Picking up where they left off from their successful last collection one year ago, the SS19 collection between the two fuses classic PUMA heritage silhouettes with Diamond Supply’s iconic logo and signature Diamond blue color way.
An embodiment of true Californian culture and lifestyle, the apparel, footwear and accessories found throughout the collection are influenced by the textures and colors of backyard pools and skate-bowls, paying homage to the dreamy Los Angeles sun and skate culture. Touches of tie-dye animal prints add a pop of premium-retro flavor. Key styles include PUMA’s signature Suede and Cali-0 sneakers, while matching printed track jacket + short sets and bum bag bring the fun.
This collaboration comes on the heels of Diamond Supply Co. celebrating their 20th anniversary. Founded by Nick Tershay in 1998, the brand has gone on to not only become one of the industry’s largest and most reputable skate brands, but also transcend beyond the skate community to be a dominant force in streetwear, as seen in their ongoing collaborations with PUMA.
The PUMA x Diamond Supply SS19 collection drops globally on PUMA.com, PUMA stores and select retailers on May 25th. Please find all product and campaign image assets linked here. Let me know if you need anything further to cover this release!
More from Fashion
PUMA and Def Jam are giving a first look at their debut collection together in celebration of Def Jam’s 35th Anniversary. …
Today, international sports and lifestyle brand, New Era Cap Co., Inc. announces the launch of the New Era xBornxRaised Los Angeles Dodgers Collection. The …