DIESEL is proud to introduce its first ever capsule Pride collection supporting the Stonewall Inn Gives Back Initiative (SIGBI) in partnership with its parent company’s Only The Brave Foundation.
The collection, which celebrates the worldwide LGBTQ+ community, will be sold globally throughout the Pride season and features easy-to-wear yet impactful designs showcasing the symbolic rainbow motif in waistbands, stripes and lettering. Many of the styles also display a reinterpretation of DIESEL’s D Denim Division logo with the word “Pride” replacing the “Denim Division” branding.
The Pride capsule collection is comprised of 20+ styles including tees, bodysuits, shorts, hats, visors, socks, briefs, thongs, jock-straps and more, with each piece exuding vibrancy and self-love.
In partnership with the brand’s parent company’s Only The Brave Foundation, DIESEL will make a donation to The Stonewall Inn Gives Back Initiative (SIGBI), a non-profit organization that supports LGBTQ+ social initiatives worldwide, promoting tolerance and equality. DIESEL and OTB Foundation are proud and honored to contribute to the cause of The Stonewall Gives Back Initiative, in remembrance and celebration of the 50th anniversary of the Stonewall riots.
Diversity and inclusion have always been foundational values for DIESEL. Being who we are should never be up for debate, approval, or judgment. Respect is liberating, and DIESEL stands to celebrate and promote Freedom. For Successful Living.
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