In celebration of the latest colorway installment of the Lucas Premiere , adidas Skateboarding follows team rider Lucas Puig as he slides through his coastal hometown of Biarritz, France. Drawing inspiration from the color palette of Puig’s hometown, the short edit follows the skater on a day out in his natural environment—sun, skate, and surf all included.
The edit gives a glimpse into Puig’s day-to-day, hitting on his notoriously playful personality and showcasing the latest color update for one of the brand’s tried and true classics.
Watch adidas Skateboarding’s newest video here:
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