Nike Air Max Day (3/26) Foot Locker is launching its own “Discover Your Air (DYA) Network – a continuation of its “Discover Your Air” creative platform for Nike Air product. Foot Locker will launch the Nike Throwback Future Pack on March 21, 2019.
In celebration of the holiday, the launch of the Discover Your Air (DYA) Network features unique cable TV-inspired programming. The network is comprised of four marquee shows reminiscent of the 90’s that highlight different generations of the Nike Air Max for fans of each one. DYA Network is nostalgic of Foot Locker’s iconic commercial from the early 90’s encouraging shoppers to come to the stripes. These custom programs will air throughout March on Foot Locker’s Instagram, Facebook, YouTube and Snapchat – stay tuned for appearances from an impressive lineup of talent and influencers across style, pop culture, comedy, art, sports and more!
Created and produced by Laundry Service
Throughout the month of March Foot Locker will be the ultimate destination for the hottest Nike Air Max drops all. From iconic silhouettes to coveted colorways, the latest styles span across Nike Air Max 1, Nike Air Max Plus Nike Air Max 95, Nike Air Max 97, Nike Air Max 98, Nike Air Max 270, Nike Air Max 720, Nike Air Max Dia, Nike Air Vapormax Plus, Nike Air Vapormax Flyknit and more.
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