While the world is celebrating the biggest musical artists, New Balance has partnered with Spotify to celebrate The Fearless Ones through a must-hear playlist curated by Jaden Smith and other up-and-coming independent artists, in addition to exclusive imagery of the artists wearing the new New Balance 997H and NB Athletics Collection.
These artists, including Jack Harlow, Harry Hudson, and Berhana, are forging their own paths and helping people discover what it sounds like to be Fearlessly Independent — the exception to the norm, not defined by the achievements or standards of others, being true to themselves and natural leaders of trends. They represent a generation that redefines what’s expected of them by changing perceptions and forging their own way.
From Jack Harlow’s relentless support of the Louisville music scene to Harry Hudson’s commitment to smash taboos through his music, The Fearless Ones illustrates just what it takes for these artists to break the mold — and provides an inspirational roadmap through this playlist for creatives just getting started.
Link to Spotify Playlist: HERE
Link to Videos Featuring Jaden Smith: HERE
Social Handles: #NewBalance #FearlesslyIndependent @
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