A spin-off of The FADER’s career-launching ‘Gen F’ feature, FREQUENCIES reimagines the publication’s coveted section as a short-form documentary series spotlighting the most important emerging talent from around the globe. Choosing artists that The FADER and WAV identifyas diverse, innovative and key to emerging culture, FREQUENCIES aims to showcase artists the publication believes in. With Shoreline Mafia, who’ve been dubbed “leaders of L.A.’s unruly rap renaissance,” along for the first installment of this series, fans can expect some truly exciting content in upcoming episodes.
“Like The FADER, WAV champions established and emerging artists that are pushing today’s culture forward,” says Rob Stone, co-founder of The FADER. “We’re excited to be working with WAV on this original content series to help spotlight the most important emerging talent from around the world in unique and interactive ways.”
Debuting in 2017, WAV Media is a music and tech startup that not only provides a full-circle support system for established and emerging talent, but is also a known source for hosting exclusive content from some of today’s biggest names including Kanye West, Quavo, Kid Cudi, YG, Lil Uzi Vert, Blocboy JB and more; FREQUENCIES adds to WAV’s stable of exciting, binge-worthy and groundbreaking artist-focused content that gives fans an inside look at their favorite artists. All episodes of FREQUENCIES, beginning with Shoreline Mafia today, will be free to watch and exclusive to the WAV app. Fans can download the app here.
Check out the video here.
FREQUENCIES is a natural next step in WAV and The FADER’s unique partnership. Both aiming to introduce fans to unique and innovative voices in music that they need to know about, this unique collaboration explores new music concepts around activations, original content programming and wider opportunities for emerging artists throughout world. Artists will have the opportunity to utilize the WAV platform to build influence and unlock several incentives to work with The FADER and be part of in this culturally significant partnership. Learn more about the partnership here.
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