Izze The Producer most known for his work with heavy hitters such as Migos, Young Thug, Gucci Mane and more partnered up with Sprite for the ‘Get Vocal’ campaign. Inspired by hip hop & the original stage of self-expression encouraging teens and young adults nationwide to express their point of view in a creative way by performing their own custom freestyle by using our Get Vocal beat and posting on their socials with the #GetVocal hashtag. The campaign is a call to action aimed to increase the voices of young Americans to speak out about the issues that matter to them.
We got a chance to speak with Izze about the campaign, working with Young Dolph on his latest project and awaiting a new collaboration with Rapsody + much more.
You can get into our interview below.
RESPECT.: How did you feel when Sprite reached out for the Get Vocal Campaign?
Izze The Producer: It was a surreal feeling. It’s always amazing doing stuff with Sprite. This “Get Vocal” campaign definitely sent it over the top. This is something very important outside of just music. It’s something about people, so I was very excited.
Are you happy with what the campaign stands for with young Americans wanting to make a change?
Yes, I really agree with it. The campaign is really making a big noise, it’s inspiring people to speak up and use their social media platform. So alot of people are getting heard that normally wouldn’t if they posted it on their own. It’s definitely making it’s rounds and causing a big stir-up.
So far you’ve had Rapsody, Tierra Whack, YBN Cordae, Wale & More spit on the ‘Get Vocal’ beat who had the best freestyle in your opinion?
I like all of them, I don’t really have a favorite. All of them bring so many different qualities to the table with their voice and what they’re talking about. Everyone has something different, so I don’t really have a favorite. I like em’ all.
Is their an artist you would like to hear spit over the beat that hasn’t yet?
J. Cole, Kendrick or Jay Z
How long did it take you to create the beat?
I’ll say about 20 minutes.
How was it working with Young Dolph on his latest project (Track 14-Role Models) ?
It’s always dope working with Dolph we have a certain chemistry and we just know each other’s sounds. Certain things he’ll be looking for I know what to play for him. It’s just always dope being in the studio with him and listening to new music because I get inspired and play certain things that he never thought I would play for him. So It’s always dope being in the studio with Dolph or working on projects because I get to be hands on with alot of things that me and him work on.
Any artist that you would like to work with, that you haven’t worked with yet?
Drake, Kendrick, Cole, YBN Cordae, Eminem, Jay-z, Andre 3000, Lil Yatchy. Females: Tierra Whack, Bia, H.E.R, Saweetie, Coi Leray.
Any new production credits or music on the way?
I have a bunch of things getting ready to come out but I can’t confirm a few of them. I know Young Dolph, we have more work coming from the last time we worked. Rapsody & my actual project that I produced, wrote and mixed.
How was it working with Rapsody?
Ah It was dope. I haven’t got to be in the studio with her yet but because of the ‘Get Vocal’ challenge she reached out to me and she liked my music + beats so you can hear that collaboration coming soon.
Last words to end this interview:
I would like to thank everyone involved and all the interviews and everyone that has been apart of this ‘Get Vocal’ program and campaign. Everyone involved in this whole process. So I just want to say thank you!
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