Boston-based New Balance Athletics, Inc. is excited to announce the release of the 247v2 Classics, available today on NewBalance.com at a retail price of $79.99, in men’s and women’s iterations.
The New Balance 247v2 Classic combines the craftsmanship, technology and fit that New Balance is legendary for and offers the versatility necessary for the modern style seeker and their on-the-go lifestyle – the perfect intersection between lifestyle and sport.
The New Balance 247v2 Classic offers a more substantial upper design versus that of the original 247 — perfect for on-the-go comfort and ease, while remaining stylish with chunky elements reminiscent of iconic New Balance styles. The upper includes a single piece toebox, molded TPU eyerow and collar and a sprung sock construction. The style offers a new midsole with exaggerated proportions and flared rear/midfoot area. Taking inspiration from the classic New Balance Rollbar technology, the 247v2 features a medial TPU stability post. The outsole is a new mix of current performance aesthetic, along with the original 247 DNA. The new tooling allows for color blocking options along the entire outer sole for defined pops of color.
Throughout the season, the New Balance 247v2 Classic will be offered in an array of packs that feature premium materials and details.
For more information and to connect: @nb_lifestyle; #lifein247
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