Don’t ever play yourself when it comes to visuals from A$AP Ferg — his are always game-changing (especially for editors). Case in point: the Harlemite delivers a new music video for the track “Plain Jane,” which is taken from his mixtape-for-sale Still Striving. The clip sees Ferg bringing the viewers to his stomping grounds, as he explains:
The vision for the video was to bring it back to the streets and to be with the people. We shot the video spontaneously without planning which made everything feel more personal and true to me. I wanted the video to match my lifestyle; I could be riding bikes in Harlem or turning up at a party in Brooklyn.
Take a ride with A$AP Ferg above; stream Still Striving here.