Miami, FL native Dayou has certainly been a star from a young age — some would say he really set his career off via the release of his two full-length albums. As such, the 22-year-old rapper is not new to the game, as he’s been practicing and perfecting his craft since the age of 10 (he’s quoted as stating that “timeless music should always be the main objective”).
With that said, Dayou is not a captive of his past, being sure to both incorporate all facets of his life and remain inspired by his present and (more importantly) his promising future. Through his music, Dayou aims to produce crystal clear stories as if it were from his personal scrapbook, baring all to those to listen. This allows fans to get a glimpse into his reality, and it has certainly brought him far: he’s received 400K streams and counting on SoundCloud and a surplus of 17K monthly listeners on Spotify.
Below lies his most recent visual for “Now,” which — instead of incorporating flash effects — manages to keep the focus on the music. Viewers get to listen to (and even agree with) his lyrics, bringing forward a new take on music videos. Also added is his new self-titled album, which was released back in May and sees him working with the likes of The Pyrvmids (Willow Smith, Denzel Curry), all of which really brings his image to life.
What’s next? Dayou is now focused on releasing more videos and more singles. While there is a slight array on his Soundcloud, he wants to take it to new heights, allowing supporters to get to know him on a deeper level.
Check it all out below and let us know what you think.